The Artful Addiction

A new venture into a purely inspirational blog for creatives with a friend spawns this go check it out.
The Artful Addiction

Surreal Amazement

There are times in life when one is rendered speechless. When I saw these that whole speechless sensation happened to me. Personally Surrealism is one of my favourite art periods and photography has become a new passion for me so witnessing these two fuse in a flawless way was something I felt I had to be shared. The blog I found these in is Kevin Chung's go and take a look at his blog here for some more photography

First Studio experience

 My very first time taking pictures in a studio and I must say it is quite fun. Although these were done for my friend back in February I have no Idea why they were not posted earlier but here they are from my photgraphic archives enjoy.

Memoirs of a good movie

 

Albeit this is an excellent movie designing a poster for it was not so easy because I  really wanted to use a portrait for my poster but the original movie poster had the exact same portrait I wanted to use . I had to improvise and I'm pretty chuffed only problem is I don't know which one to chose to hand in. 

The Craze that is Projection Mapping

Projection Mapping has really been a revolutionary new craze for many with names such as Adidas,Samsung,Toyota,Hot Wheels and Ralph Lauren all utilizing this technique successfully it makes one wonder where do people come up with this amazing stuff. Basically what 3D and 4D Projection Mapping is, is a projection on a structure or building by some super projectors to give the Illusion that the structure is a scene whether it is a runway a nature scene a 3D visual musical concert or a building demolition almost anything is possible with these projected illusions.

Marketers have realized that this is a great way to advertise a product or event. What it does is allow the public to view and be amazed by these projections for free all they have to do is stop and stare at a building  be amazed then go back home see it again on youtube and tell all there friends and family about it and just like that not only is the public amazed but you have just developed an exponential amounts of potential clients because they are seeing your product on these viral videos.

Technically the amount of work going into these projections is quite overwhelming but impressive nonetheless.
 
This is a video documentary of an electronic DJ Amon Tobin's development of a stage structure that was built for his concert and was projected on using Projection Mapping and how they basically created it
 


Fashion designer Ralph Lauren also used Mapping Projection to become the first luxury brand to use this technique. He projected in both New York and London and documented the process for all to see. 



London Projection.



New York Projection.



The official Ralph Lauren website

Samsung and Adidas both used Mapping Projection to launch a new addition to there brand Adidas for a campaign launch and Samsung for there new 3D TV sets



Adidas France - 3D Mapping Projection




The  Adidas and Samsung official websites

Toyota utilized Projection Mapping in a completely different way by not projecting on a building alone but on a car as well



The official Toyota website

Hot Wheels utilized Projection Mapping to project a car race



The official Hot Wheels website

For a bonus to all the AC DC fans they also projected... But on a Castle.



The official AC DC website

Retro colour appeal

A photoshoot with a theme of versus well simply I chose colours to place together in a "battle" for dominance. Eventually it turned out to be a photoshoot to capture water in motion which I have been wanting to try for quite a while. Clearly it seems that some food colouring wine glasses and water are all you need for some fun photo experiments, but for a fun night I say chuck the water and food colouring out and replace with a good shiraz,merlot or pinotage.

 

Some Serious Ads

A designers jobs is not only to make things look "pretty" but it is to inform and to cause a reaction . These adverts are emotionally gripping and some are quite shocking but they get the message across effectively and simply. These images were sourced from tutorart 

 

 

 

Musical Posters

 

Typography posters have been plaguing my mind for the past three weeks and this is the final product of my hard labour.  Though I must say creating this pinstripe texture was a pretty amazing feeling even though it was just me recreating a texture from the net